Make your clients smarter and more ambitious

Helping your clients navigate the digital networked business transformation 
might be the best sales move you ever made.

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Welcome to Networked Business Initiative

The Networked Business Initiative (NBI) is putting nations, companies and their advisors on the fast track to improved business practices in the digitally networked society.

The NBI is on a mission to help companies and their advisors thrive and survive in the networked society. 

The NBI offers companies and their external advisors a free, secure and data-driven web service that is able to map, measure and benchmark the utilisation and business impact of IT at a company, industry or national level.

Run as a global community initiative, the NBI brings together academic organisations, commercial partners and industry associations in co-creating a globally recognised set of industry standards for digital networked business success.

Consultancy benefits

  Get more leads

Get access to a Launch site branded with the consultancy logo. The site has a unique URL and lets the clients get access to the survey and ultimately their own Dashboard. Get alerts when new leads sign up.

  Content & events

Publish, extract and comment on specific aspects of the collected data. Use your findings in newsletters, blog posts or produce whitepapers and events. Use it as a part of your marketing strategy.

  Fact-based dialogue

Start having fact-based dialogues with existing and new customers about the impact and potential of networked business dynamics - from a strategic and operational level. 

  Free access

Access to the NBI Dashboard is free and exclusively available through the global network of NBI partners. 


Businesses across the world struggle to keep up with the digital revolution that is sweeping through every industry. Networked technologies like social, mobile, cloud, data analytics and web-based information systems radically affect customer behaviour and market dynamics. 

The transformational challenges are enormous and companies need to re-align their staff, products, and processes to keep up with the competition and take advantage of the new digitally networked society.

Based on self-assesment, the NBI helps organisations understand where they are today and provides a framework for defining a digital vision and identifying priorities to transform that vision to reality. Gain competitive insights and advantages to thrive in the new networked business world.

Project Description & Benefits for Consultancy

FAQ & Who is Behind the NBI


How it Works Info-graphic

'What you get' and 'what you give'

Quick partner sign-up

1.  Sign-up and get access to your Partner-Site and brand your Launch-Site with logos, social widgets, videos and call to action.
2.  Invite your contacts to participate via your Launch-Site URL. Your contacts sign-up, fill in data and get access to their own dashboard.

From your NBI Partner-Site you can see your respondents, analyze their results and take action. Specific access has to be given to see the individual company's data.


Sign-up guide

Do you have questions regarding becoming a partner?

Read more relevant info here:

The NBI Partner FAQ

The Associate Partner Benefits PDF for Consultancies

Reach out to us on one of the the following channels:
Twitter  @NetBusOrg
 +45 70 27 27 31

The NBI mission

The Networked Business Initiative's overall goal is to help businesses survive and thrive in the networked society by moving digital maturity forward on a global scale.

Run as a co-created community, the initiative is bringing together public and academic organisations, industry associations and commercial partners around the world, with the goal of:

  • Mapping more than 250.000 companies
  • Collaborating with 3.500+ partners
  • Being active in 20+ countries
  • Co-creating and distributing industry standards and best-practice
  • Distributing data and knowledge through the Creative Commons Licence.

Sign up and be part of one of the most ambitious digital initiatives of our time.

 Read more about the NBI mission

The NBI story

The story of the Networked Business Initiative begins in Copenhagen, Denmark in 2010. It is a story about a collaborative network of industry and academia working together to move business' digital maturity forward.

The Danish pilot project collected and analysed data from thousands of companies and shared the actionable insights via publications, events and media. During this process the unique collaborative model of the NBI has been refined and tested continuously and matured the project into what it is today. 

Click on the picture to learn more about NBI's story

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