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Expert & Practitioner
Support a cutting edge business transformation initiative, gain visibility on the NBI site and join the NBI network.
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"In these years, it is especially social, mobile and cloud-based technologies that act as a catalyst in the technological paradigm shift that is changing and even revolutionizing the way we do businesses."
"Concrete data and facts help me in communicating to my management. They have the ambitions, but often lack essential fact-based knowledge of the area – resulting in a missed opportunity to take advantage of social media to further beneﬁt the company."
"This project's systematic efforts to map companies use of social media and publish fact-based data as a base for making decisions, have great value in a time that requires faster action, better results with new resources and fewer economic resources."
“…Such an annual mapping exercise is the first step towards strategic use of social media for generating competitive advantages, increasing operational efficiencies, and addressing the managerial challenges in a dynamic but uncertain world of today and tomorrow.”